As co-founder and Editor of Individualism, Aaron's eye for style and talent as a videographer has led to him producing for and collaborating with top brands such as Esquire, Topman, Reiss, Gant, Aubin & Wills, and ITV.

"Style is an appreciation of cut, colour, pattern and fit, then adapting it to suit your personality."

@aaronchristian_ | contact@individualism.co.uk

Reuben is a presenter and videographer, whose enthusiasm has led him to work with names including ITV, MTV, Remedy Productions, Sony and Topman, since he co-founded Individualism. He currently writes, presents and produces his own series of online shows.

"Style is the outer reflection of the inner"

@reubenchristian | reubenchristian.com

Nigel is a stylist based at TOPMAN's flagship store - which has seen him work with a diverse range of people, from day shoppers to celebrity clients. When not drumming, dancing, or acting on the side, Nigel is an avid street style photographer.

"Style is the opportunity to exercise eclecticism, drawing influence from many different places to create something individual"

@nigelruwende | randomlyoneofakind.tumblr.com

Martell is a textile print designer currently based in south-west London. Founder of the apparel label Mindless Mammals, Martell composes music for artists, as well as composing fashion forward outfits for himself and Individualism.

"style is an expression of ones character/personality"

@mrflyycampbell

Ayishat & Louize are two stylists from London. Specialising in menswear their talents have seen them work with the likes of Rankin, Simon Harris, Ajay Chag and Neil Gavin. They are currently the head stylists for music sensation Labrinth.

"Style can't be bought so it doesn't matter if you're rocking tweed or PVC - if it's yours and you're stepping with confidence, we hear ya! Keeping Style Yours"

@Ayishat_Louize | http://www.labrinth.co.uk/style

Jasmine is a Swedish stylist that has been based in London for the past four years. Since the age of 14 she has been styling and counts artists such as Tila Tequila and Rian Peters among her clients.

"Style for me is being unique, different and daring. You have to be comfortable in what you're wearing or otherwise it shows."

@MissStylissimo | stylish-stylissimo-styling.blogspot.com/

Karen is a London based Photographer and Art Director. Her work often uses props, location and subject to emphasise a surreal environment based on memories and dreams.

"Fashion is something that wears you and style is something that you wear, regardless of whether other people like it or not."

karen@karenstoreyphotography.com | www.karenstoreyphotography.com

Pharaoh is an Art Director/Photographer from East London. When not working you may find him in the corner of a rave with a good book and a cup of Earl Grey.

"The true essence of style doesn't exist in the clothes we wear"

@__PHARAOH

Glenn is a London based designer, photographer, and writer. Currently a designer at a top London digital agency, Glenn is also founder and director of the creative consultancy coolography.

"Style is the fine line between caring and not caring about what other people think"

@glennangelo | coolography.co.uk | glenn@individualism.co.uk